Short, checked, cited where we can. The announcements, the moves and the things worth a look.
Follow @cxtodaynewsThe U.K.'s National Cyber Security Center (NCSC) has reiterated its data breach guidance, after fashion retailer ASOS confirmed that basic personal information including name and contact details may have been accessed by hackers who pushed an unauthorised notification to customers.
Germany's Bundesliga has selected ServiceNow as its Official CRM Partner, extending the vendor's existing role as its Official Workflow Partner. The football league says that since implementing ServiceNow Customer Service Management in August 2026, it has consolidated its fan services from seven digital channels onto one platform, where 89 percent of enquiries are now resolved at first contact.
Adoreboard’s new Customer Revenue Impact metric combines customer feedback and spend data to estimate the revenue associated with individual experience issues. It ranks problems by the financial value at stake, giving CX leaders a way to prioritize fixes based on predicted revenue risk or upside.
BBVA is accelerating its growth strategy in Spain with AI-powered automation and personalization across retail, business, insurance and wealth services. The bank plans to simplify processes, equip relationship managers with stronger advisory tools, and tailor support to individual needs - aiming to make customer banking relationships more relevant and efficient.
Emplifi has launched its Autumn Release with new capabilities across AI, analytics, and team workflows. The update includes Fuel AI, AI-Powered Listening, Dynamic Boards, Campaigns, and Teams, aimed at helping enterprise brands speed up insights, automate manual work, and improve connected customer experiences.
IBM and Red Hat say their cybersecurity initiative, Project Lightwell, has found and fixed more than 400 previously unknown vulnerabilities in widely used Java libraries. They also launched Lightwell Clearinghouse, which lets enterprise customers submit open-source software dependencies for priority review and remediation.
Apollo has unveiled an AI go-to-market system that unifies customer data, opportunity intelligence and sales-and-marketing execution. Its new tools help revenue teams build workflows in natural language, prioritize buyer signals and coordinate personalized outreach - reducing fragmented experiences and enabling more relevant, timely engagement throughout the buyer journey.
Pipedrive has launched Nova, an AI meeting intelligence tool that briefs salespeople, records and transcribes customer calls, and drafts CRM updates for review. By reducing preparation and follow-up administration, Nova helps small and mid-sized sales teams focus on customer conversations while keeping deal records current.
Hackers have compromised fashion retailer ASOS’s mobile app, with a push notification to customer devices warning the company’s data protection officer (DPO) and IT team that the attackers have "fully compromised" the company’s Snowflake instance and will leak it unless ASOS engages.
Southern Company says an unauthorised party accessed its online customer portal and may have exposed limited account information for about 400,000 customers, including around 100,000 Alabama Power customers and 300,000 Georgia Power customers. Affected customers are being offered a year of free credit monitoring and identity theft restoration services through Equifax.
In Brief runs on tips. A good nugget is short and specific — a launch, a hire, a funding round, a number, a neat find worth a look — and it lands best with a source link so we can check it and cite it. We read everything and curate what runs; nothing publishes automatically.
File it at the news desk →@cxtodaynews on X ↗Primary source · date · number · named spokesperson. Two of the four and we will usually run it.
