Latest Customer Engagement Platform News

Community & Social Engagement

How to Turn Community Engagement Into a Measurable Revenue Driver Instead of a Vanity Metric

AI & Automation in CX

Anthropic Targets SMB AI Adoption Gap with Claude for Small Business

Customer Engagement & Journey Orchestration

Why Does Your “Real-Time” Customer Engagement Arrive Too Late to Matter?

Community & Social Engagement

Why Are Your Most Valuable Customers Engaging Everywhere Except Your Community Platform?

AI & Automation in CX

“Customers Are Willing To Pay for AI if It’s Good AI,” Says RingCentral

AI & Automation in CX

Intercom Wants to End the Support-to-Sales Handoff Problem

AI & Automation in CX

Big CX News from ServiceNow, Five9, Twilio & Microsoft

Customer Engagement & Journey Orchestration

Google Cloud Powers Hyper-Personalized Shopping for OTB’s Fashion Brands

Contact Center & Omnichannel​

Genesys Brings Voice to WhatsApp to Fix Channel-Switching

Customer Engagement Platforms

Twilio Evolves From CPaaS Origins With Next‑Gen Customer Engagement Platform

AI & Automation in CX

The Deflection Trap: Why Routing Metrics Don’t Equal Resolution

Contact Center & Omnichannel​

Five9 Bets on a Unified CX Platform as AI Reshapes Contact Centers

Community & Social Engagement

Your Customer Community Isn’t Driving Loyalty – It’s Quietly Concentrating Influence in the Wrong Hands

Community & Social Engagement

Why Your Customer Community Should Replace Support Tickets

AI & Automation in CX

WhatsApp Is Becoming a Contact Center – Meta’s Numbers Prove It

CRM & Customer Data Management

Composable CX Will Replace Monolithic CRM Platforms