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215 stories · 39 in the last 90 daysAll storiesVideo · 31
How Dr. Martens Kicked Its CX Strategy Into Gear
Interview

How Dr. Martens Kicked Its CX Strategy Into Gear

Dr. Martens' Chief Technology & AI Officer Graham Calder shares how the iconic brand fixed its fragmented customer care operation.

Sean Nolan · 24 Sept 2026
Contextual Messaging is the New CX Gold Standard, MMDSmart Explains
Sponsored · MMDSmart

Contextual Messaging is the New CX Gold Standard, MMDSmart Explains

Nicole Willing speaks with Karen Krivaa, Chief Marketing Officer at MMDSmart , about why so many businesses are still struggling to turn omnichannel ambiti...

Nicole Willing · 17 Sept 2026
Oracle’s Agentic AI Gamble: Replacing Human Support to Fund Data Centers
News

Oracle’s Agentic AI Gamble: Replacing Human Support to Fund Data Centers

Oracle’s Q4 earnings show huge AI growth, but layoffs across support and success raise new risks for enterprise CX leaders.

Rob Wilkinson · 16 Sept 2026
Contact Center AI Moves From Claims to Operating Proof
News

Contact Center AI Moves From Claims to Operating Proof

NiCE, Observe.AI, and Dialpad show how contact center AI is moving into healthcare, coaching, and fan service workflows.

Rob Wilkinson · 15 Sept 2026
Contact Center Weekly Roundup: Zendesk Targets Language Barriers as AI Control Wars Heat Up
News

Contact Center Weekly Roundup: Zendesk Targets Language Barriers as AI Control Wars Heat Up

This week’s contact center news includes Zendesk voice translation, Genesys AI orchestration, RingCentral’s Mets deal, and Verint research

Rhys Fisher · 10 Sept 2026
Can Zendesk Cut Multilingual Contact Center Costs With AI?
News

Can Zendesk Cut Multilingual Contact Center Costs With AI?

Zendesk Real-Time Voice Translation promises lower multilingual contact center costs, but latency and escalation limits remain

Rhys Fisher · 10 Sept 2026
Contact Center Modernization Has a New Risk Profile
News

Contact Center Modernization Has a New Risk Profile

Contact center modernization now depends on cloud migration, AI governance, data quality, and change management. Here’s what buyers must get right.

Rob Wilkinson · 9 Sept 2026
The 57% Problem: Why Omnichannel Strategy is Stalling in 2026
Sponsored · MMDSmart

The 57% Problem: Why Omnichannel Strategy is Stalling in 2026

Omnichannel customer communication has become one of the defining priorities for organizations looking to improve customer experience, increase operational e...

Nicole Willing · 8 Sept 2026
UJET Says Contact Center AI Adoption Is Moving Too Fast, Which Creates New Risks
Sponsored · UJET

UJET Says Contact Center AI Adoption Is Moving Too Fast, Which Creates New Risks

Contact center AI adoption is accelerating, but UJET’s recent customer visits suggest speed alone is a weak measure of progress. This emerged as a central th...

Rob Wilkinson · 8 Sept 2026
Could Your Contact Center’s Sentiment Tool Break EU Rules?
Feature

Could Your Contact Center’s Sentiment Tool Break EU Rules?

Could your contact center emotion AI break EU rules? Learn how sentiment tools create risks for agents, customers, and compliance

Rhys Fisher · 2 Sept 2026
UJET Heard What Agents Really Want From AI. It Wasn’t Replacement
Sponsored · UJET

UJET Heard What Agents Really Want From AI. It Wasn’t Replacement

Contact center AI is often framed as a replacement story. UJET’s recent visits to customer contact centers suggest the sharper opportunity is much more pract...

Rob Wilkinson · 1 Sept 2026
The End of Per-Seat SaaS: How Microsoft, Salesforce, and Zoom Are Rewriting CX Economics
Feature

The End of Per-Seat SaaS: How Microsoft, Salesforce, and Zoom Are Rewriting CX Economics

Microsoft, Salesforce, and Zoom earnings reveal a massive shift from per-seat SaaS to digital labor. Discover what AI seat compression means for enterprise CX.

Rob Wilkinson · 31 Aug 2026
Avaya’s AI Strategy Warning: CX Vendors Are Splitting Fast
Interview

Avaya’s AI Strategy Warning: CX Vendors Are Splitting Fast

Zeus Kerravala of ZK Research joins CX Today to discuss which CX vendors are leading on AI, where Avaya stands, and what buyers should watch next.

Rhys Fisher · 31 Aug 2026
Big CX News From Salesforce, Zoom, Meta and Google
News

Big CX News From Salesforce, Zoom, Meta and Google

The latest news and insights from the biggest vendors in the CX and customer service space, including Salesforce, Zoom, Meta, Google

Rob Wilkinson · 28 Aug 2026
Why AI-Only QA Still Leaves Support Leaders Doing the Heavy Lifting
Interview

Why AI-Only QA Still Leaves Support Leaders Doing the Heavy Lifting

Ty Givens, Founder and CEO at CX Collective, explains how Quality as a Service helps support teams improve QA, coaching, and customer experience.

Rhys Fisher · 28 Aug 2026
TTEC Digital Lands First Agentforce Contact Center Go-Live
News

TTEC Digital Lands First Agentforce Contact Center Go-Live

TTEC Digital completes the first live Salesforce Agentforce Contact Center deployment with Compass, showing agentic AI’s CX potential.

Rob Wilkinson · 26 Aug 2026
Is the Standalone Contact Center Dead? Why Zoom’s Q2 Signals a Vendor Purge
News

Is the Standalone Contact Center Dead? Why Zoom’s Q2 Signals a Vendor Purge

Zoom’s Q2 results suggest CX buyers are rethinking standalone contact centers as AI, UCaaS, CCaaS, and employee experience converge.

Rob Wilkinson · 26 Aug 2026
Google Cloud and Verizon Double Down on AI-Powered Customer Experience
News

Google Cloud and Verizon Double Down on AI-Powered Customer Experience

Google Cloud and Verizon are expanding Gemini Enterprise to automate customer service, strengthen network operations, and scale enterprise AI

Rhys Fisher · 25 Aug 2026
The Future of CX Isn’t AI. It’s Humans
Sponsored · UJET

The Future of CX Isn’t AI. It’s Humans

In this CX Today interview, Rob Wilkinson speaks with Kristin King, Chief Customer Officer at UJET , and Tena Curic, Senior Customer Success Manager at UJET,...

Rob Wilkinson · 25 Aug 2026
The Ultimate Guide to CX AI Pricing: Which Model is Right for Your Contact Center?
Feature

The Ultimate Guide to CX AI Pricing: Which Model is Right for Your Contact Center?

Explore six CX AI pricing models, from per-seat and usage billing to credits and outcomes, and find the best fit for your contact center.

Rhys Fisher · 20 Aug 2026
Is Microsoft’s AI Workforce Forecasting Enough for Contact Centers?
Explainer

Is Microsoft’s AI Workforce Forecasting Enough for Contact Centers?

Microsoft AI workforce forecasting brings human and AI capacity planning together. But can its WEM stack improve contact center CX?

Rhys Fisher · 19 Aug 2026
Has ServiceNow’s Autonomous Workforce Changed the CX Staffing Equation?
Feature

Has ServiceNow’s Autonomous Workforce Changed the CX Staffing Equation?

ServiceNow Autonomous Workforce is reshaping CX staffing, forcing contact centers to manage AI capacity, escalations, and agent workloads.

Rhys Fisher · 18 Aug 2026
Stripe’s OpenRouter Deal Could Reshape AI Agent Pricing
News

Stripe’s OpenRouter Deal Could Reshape AI Agent Pricing

Stripe’s reported OpenRouter deal could reshape AI agent pricing, usage metering, and cost visibility for contact centers

Rhys Fisher · 17 Aug 2026
Big CX News from Five9, Cisco, Meta & More
News

Big CX News from Five9, Cisco, Meta & More

The latest and greatest news stories from the biggest vendors in the customer experience and service space, including: Five9, Cisco & Meta

Rhys Fisher · 14 Aug 2026
Genesys Puts AI Trust at the Center of Its Agentic CX Strategy
News

Genesys Puts AI Trust at the Center of Its Agentic CX Strategy

Genesys is putting AI governance, transparency, and cloud resilience at the heart of its agentic AI strategy for contact centers.

Rhys Fisher · 11 Aug 2026
The 98% Visibility Gap Reshaping Workforce Engagement 
Feature

The 98% Visibility Gap Reshaping Workforce Engagement 

Explore how conversational intelligence can uncover hidden customer friction and move WFM beyond sample-based quality assurance.

Francesca Roche · 11 Aug 2026
Five9 Wins $100M Financial Services CCaaS Contract
News

Five9 Wins $100M Financial Services CCaaS Contract

Five9 has won a $100M CCaaS contract with a Fortune 100 financial services firm through Google Cloud Marketplace.

Rhys Fisher · 10 Aug 2026
The AI Race Has a Customer Experience Problem
Interview

The AI Race Has a Customer Experience Problem

RocketPhone.ai CEO Muj Choudhry explains why AI customer experience projects need trusted data, human oversight, and clear business outcomes.

Rhys Fisher · 10 Aug 2026
Big CX News from Avaya, ServiceNow, NiCE & HubSpot
News

Big CX News from Avaya, ServiceNow, NiCE & HubSpot

The latest and greatest news and insights from the biggest vendors in the space, including Avaya, ServiceNow, NiCE & HubSpot

Rhys Fisher · 7 Aug 2026
NiCE Wins Big CX AI Deals, But Enterprise Adoption Takes Time
News

NiCE Wins Big CX AI Deals, But Enterprise Adoption Takes Time

NiCE secured major HMRC and healthcare CX AI deals, but its Q2 call revealed the data, governance, and deployment hurdles facing enterprises.

Rhys Fisher · 6 Aug 2026
Zendesk Explain Why The App Sidebar Is Dead
Sponsored · Zendesk

Zendesk Explain Why The App Sidebar Is Dead

AI is forcing a rethink of the agent workspace. As service organizations move from simple copilots to autonomous AI agents, the old model of tabs, side panel...

Rob Wilkinson · 5 Aug 2026
Avaya Names New CEO – Can He Keep Up with Agentic AI?
News

Avaya Names New CEO – Can He Keep Up with Agentic AI?

Avaya has named Jeff Clarke CEO. Can he protect its enterprise contact center base while keeping pace with agentic AI?

Rhys Fisher · 3 Aug 2026
ServiceNow on the CX Shift Legacy CRM Can’t Handle
Sponsored · ServiceNow

ServiceNow on the CX Shift Legacy CRM Can’t Handle

Rob Wilkinson speaks with Mark Ashton, VP Solution Consulting CRM, EMEA at ServiceNow , about why traditional CRM is no longer enough for modern customer exp...

Rob Wilkinson · 29 Jul 2026
Can RingCentral and NiCE Finally Unite UCaaS and CCaaS?
News

Can RingCentral and NiCE Finally Unite UCaaS and CCaaS?

NiCE will resell RingCentral RingEX while RingCentral extends its CXone deal. Can the partnership deliver integrated UCaaS and CCaaS?

Rhys Fisher · 27 Jul 2026
Gartner to CX Leaders: Stop Treating AI Agents Like Employees
Interview

Gartner to CX Leaders: Stop Treating AI Agents Like Employees

Gartner VP Analyst Kathy Ross explains why managing AI agents like human employees is a costly mistake, and who should own AI oversight.

Rhys Fisher · 22 Jul 2026
Why CX Leaders Should Stop Measuring Voice AI by Deflection Alone
Sponsored · Parloa

Why CX Leaders Should Stop Measuring Voice AI by Deflection Alone

Voice AI is changing the customer service conversation, but enterprises still need to be careful about how they measure success. Contact centers have long us...

Nicole Willing · 22 Jul 2026
Forget the Rulebook: How Self-Learning AI Is Rewriting Contact Center Automation
Sponsored · Omilia

Forget the Rulebook: How Self-Learning AI Is Rewriting Contact Center Automation

In this discussion, Rhys Fisher, Associate Editor at CX Today, sits down with Claudio Rodrigues, Chief Product Officer at Omilia , to dig into one of the mos...

Rhys Fisher · 22 Jul 2026
Avaya Ends New Sales of Agent for Desktop as Legacy Contact Center Migration Pressures Mount
News

Avaya Ends New Sales of Agent for Desktop as Legacy Contact Center Migration Pressures Mount

Avaya is ending new sales of Agent for Desktop, prompting enterprise CX leaders to reassess legacy platforms and migration plans.

Nicole Willing · 20 Jul 2026
The Amazon Connect Ecosystem Has Moved Past Plumbing. That’s Exactly Why Buyers Should Look Closer
Explainer

The Amazon Connect Ecosystem Has Moved Past Plumbing. That’s Exactly Why Buyers Should Look Closer

The Amazon Connect ecosystem is evolving, here's what buyers should be looking at heading into the next year.

Rebekah Carter · 19 Jul 2026
From Reactive Support to Autonomous Resolution: How Agentic AI Will Change Customer Service
Feature

From Reactive Support to Autonomous Resolution: How Agentic AI Will Change Customer Service

Agentic AI is shifting customer service from reactive support to autonomous resolution. Discover how AI orchestration layers are impacting CX

Blair Pleasant · 17 Jul 2026
How Age UK Uses Twilio To Tackle The Loneliness Epidemic
Case Study

How Age UK Uses Twilio To Tackle The Loneliness Epidemic

Discover how Twilio Flex helps Age UK deliver telephone companionship to isolated older people across the UK.

Francesca Roche · 16 Jul 2026
Voice AI Cannot Just Answer Calls. It Has to Resolve Them
Sponsored · Parloa

Voice AI Cannot Just Answer Calls. It Has to Resolve Them

Voice AI is becoming a more serious part of the enterprise customer service conversation. Legacy IVR systems are still frustrating and earlier versions of bo...

Nicole Willing · 15 Jul 2026
Why Thoma Bravo Should Buy Five9
Feature

Why Thoma Bravo Should Buy Five9

Five9 has credible CCaaS but lacks native WFM, and Thoma Bravo already owns the other half of the solution. But does the deal makes sense?

Zeus Kerravala · 14 Jul 2026
Debt Collection Needs a Human Touch. SequenceShift Lets Customers Pay Privately on Any Channel
Sponsored · SequenceShift

Debt Collection Needs a Human Touch. SequenceShift Lets Customers Pay Privately on Any Channel

Debt collection is one of the most emotionally charged interactions a contact center handles. Unlike a retail purchase or a service query, a debt collection ...

Nicole Willing · 14 Jul 2026
Your Contact Center AI is Failing - And You Probably Built it That Way
Sponsored · Omilia

Your Contact Center AI is Failing - And You Probably Built it That Way

In this CX Today discussion, host and Associate Editor Rhys Fisher sits down with Claudio Rodrigues, Chief Product Officer at Omilia , to cut through the AI ...

Rhys Fisher · 14 Jul 2026
Why Cancellation Friction Is Becoming a Major CX Liability
Feature

Why Cancellation Friction Is Becoming a Major CX Liability

Ofcom's record £28M fine against Virgin Media exposes how friction-by-design became a business model, and why regulators are out of patience

Rhys Fisher · 14 Jul 2026
Zoom Brings AI Receptionist to Any Phone System – No Zoom Phone Required
News

Zoom Brings AI Receptionist to Any Phone System – No Zoom Phone Required

Zoom's standalone Virtual Agent Receptionist brings AI call handling to any existing phone system. No Zoom Phone required.

Rhys Fisher · 9 Jul 2026
Your Contact Center AI Is Cutting Costs; It Should Be Driving Revenue
Sponsored · Omilia

Your Contact Center AI Is Cutting Costs; It Should Be Driving Revenue

You’d be surprised at just how many CEOs are picking up the phone and calling their own contact centers. Not to check on staffing levels or review a transcri...

Rhys Fisher · 9 Jul 2026
Meta Brings AI Business Agent to WhatsApp to Power 24/7 Customer Service
News

Meta Brings AI Business Agent to WhatsApp to Power 24/7 Customer Service

Meta's WhatsApp AI Business Agent handles queries, bookings, and lead qualification 24/7 — here's what it means for your CX strategy.

Rhys Fisher · 8 Jul 2026
Stop Calling It a Chatbot: Rewriting the Rules of Virtual Agent AI
Sponsored · Diabolocom

Stop Calling It a Chatbot: Rewriting the Rules of Virtual Agent AI

Host Rhys Fisher, Associate Editor at CX Today, sits down with Tom Azernour, AI Product Manager at Diabolocom , to unpack why the virtual agent category is l...

Rhys Fisher · 8 Jul 2026
Cancelled Flight, Broken App, No Answer – Why Airline CX Keeps Failing at the Worst Moment
Interview

Cancelled Flight, Broken App, No Answer – Why Airline CX Keeps Failing at the Worst Moment

Jeannie Walters and Dr. Alyona Medelyan analyze nearly 2,000 airline reviews to reveal why airline CX breaks down.

Rhys Fisher · 2 Jul 2026
Inside UJET's CX AI Evolution: Spiral, BYO-AI, and the Dawn of Agentic Orchestration
Sponsored · UJET

Inside UJET's CX AI Evolution: Spiral, BYO-AI, and the Dawn of Agentic Orchestration

Live from the floor of CCW Las Vegas, the mood has noticeably shifted. The industry is exhausted by the endless promises of AI replacing human agents and the...

Rob Scott · 1 Jul 2026
Stop Letting Your AI Agents Off the Hook
Sponsored · SuccessKPI

Stop Letting Your AI Agents Off the Hook

Rhys Fisher, Associate Editor at CX Today , is joined by Dave Rennyson, CEO of SuccessKPI , for a candid conversation about what it actually means to run a c...

Rhys Fisher · 1 Jul 2026
What's Keeping CX Leaders Up at Night? CMP's Nicole Kyle Has the Data
Explainer

What's Keeping CX Leaders Up at Night? CMP's Nicole Kyle Has the Data

CMP Research's Nicole Kyle on the three customer contact crises of 2026: fragmented data, failing self-service, and AI change mismanagement

Rob Scott · 1 Jul 2026
Genesys Acquires Pinkfish to Close the Contact Center Automation Gap
News

Genesys Acquires Pinkfish to Close the Contact Center Automation Gap

Genesys has acquired agentic orchestration firm Pinkfish, aiming to help contact centers move from customer conversation to enterprise action

Rhys Fisher · 30 Jun 2026
Why Most CX Migrations Fail – And How to Avoid It
Sponsored · Enghouse; Enghouse Interactive

Why Most CX Migrations Fail – And How to Avoid It

When a CX migration goes sideways, the post-mortem almost always points the finger at technology. If this were a whodunit, technology would be the butler, th...

Rhys Fisher · 30 Jun 2026
Alorica and Crescendo Partner to Bring AI into Live Enterprise Service Channels
News

Alorica and Crescendo Partner to Bring AI into Live Enterprise Service Channels

Alorica and Crescendo aim to bring AI-native CX orchestration to enterprise live channels, combining automation with human support.

Nicole Willing · 26 Jun 2026
NiCE World London 2026 Is Almost Here, and the CX Agenda Looks Hard to Ignore
Sponsored · NICE

NiCE World London 2026 Is Almost Here, and the CX Agenda Looks Hard to Ignore

NiCE World London 2026 will bring CX leaders, AI specialists, and enterprise decision-makers to Olympia London on July 2 for its main event day, with July 1 ...

Rob Wilkinson · 26 Jun 2026
From Generic Bots to Prebuilt Agents: How CX’s Build vs Buy Debate is Changing
Interview

From Generic Bots to Prebuilt Agents: How CX’s Build vs Buy Debate is Changing

CX leaders are rethinking whether to build vs buy AI agents as platforms mature, compliance risks grow and vendors launch pre-built agents.

Nicole Willing · 26 Jun 2026
8x8 Targets a Costly Routing Problem in CX
News

8x8 Targets a Costly Routing Problem in CX

8x8 AI Routing aims to cut transfers and routing admin by matching customers with the best available expert across the business.

Rob Wilkinson · 25 Jun 2026