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Front pagesponsored · AWS (Amazon Web Services)
13 May 2026 · 1 min read

Not Building Trust Before AI Agents Is a Mistake

 Rob Wilkinson sits down with Amazon Connect Customer leaders, Tony Shen and Jeremy Puent, to unpack what slows real deployments down, where things go wrong...

Rob Wilkinson sits down with Amazon Connect Customer leaders, Tony Shen and Jeremy Puent, to unpack what slows real deployments down, where things go wrong, and why the biggest risk is not the mistake itself but failing to spot it in time.

They explain why ambiguous documentation creates inconsistent outcomes, why bad experiences drive disloyalty faster than good experiences build loyalty, and what “visibility” really means when an AI agent makes decisions you need to defend. The discussion gets practical on non negotiables like guardrails, transparency, customer consent for critical actions, and clear escalation paths to humans. You will also hear why containment and deflection can undermine CX, and what metrics and operating habits matter more as AI becomes a production channel.

Check out Amazon Connect Customer here.

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