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Agentic AI

846 stories · 41 in the last 90 daysAll storiesVideo · 103
Dreamforce 2026 Roundup: Salesforce Has an ‘Easy Button’ for AI. But CX Leaders Still Face the Hard Decisions.
Interview

Dreamforce 2026 Roundup: Salesforce Has an ‘Easy Button’ for AI. But CX Leaders Still Face the Hard Decisions.

Constellation Research’s Liz Miller explains Salesforce AIforce, Koa, headless CRM, and why CX leaders must prioritize customer outcomes over AI hype.

Rob Scott · 22 Sept 2026
From Prebuilt Agents to Vibe Coding: Salesforce’s New CX Playbook
Interview

From Prebuilt Agents to Vibe Coding: Salesforce’s New CX Playbook

Salesforce Agentforce CPO John Kucera explains how AIforce, Koa, prebuilt agents, and custom interfaces could reshape CX—and what leaders must govern first.

Rob Scott · 22 Sept 2026
Hidden AI in the Contact Center: What the EU AI Act Means for CX Leaders
Sponsored · TTEC Digital

Hidden AI in the Contact Center: What the EU AI Act Means for CX Leaders

In this CX Today interview, Technology Journalist Nicole Willing speaks with Amit Namjoshi, Executive Director of Technology Consulting at TTEC Digital , abo...

Nicole Willing · 15 Sept 2026
Where Does the CDP Fit in an Agentic AI Strategy?
Sponsored · Content Guru

Where Does the CDP Fit in an Agentic AI Strategy?

In this CX Today interview, Nicole Willing speaks with Richard Manthorpe, Director of Product Management at Content Guru , about the changing role of custome...

Nicole Willing · 1 Sept 2026
The Future of CX Isn’t AI. It’s Humans
Sponsored · UJET

The Future of CX Isn’t AI. It’s Humans

In this CX Today interview, Rob Wilkinson speaks with Kristin King, Chief Customer Officer at UJET , and Tena Curic, Senior Customer Success Manager at UJET,...

Rob Wilkinson · 25 Aug 2026
The AI Race Has a Customer Experience Problem
Interview

The AI Race Has a Customer Experience Problem

RocketPhone.ai CEO Muj Choudhry explains why AI customer experience projects need trusted data, human oversight, and clear business outcomes.

Rhys Fisher · 10 Aug 2026
Why the 2026 Conversational AI Gartner Magic Quadrant Doesn't Add Up
Interview

Why the 2026 Conversational AI Gartner Magic Quadrant Doesn't Add Up

Wayne Butterfield questions the 2026 Gartner Conversational AI MQ, calls out an acquisition double standard, and shares what buyers should do

Rhys Fisher · 29 Jul 2026
Zendesk on the Rise of the Agent System and the New Roles Reshaping Customer Service
Sponsored · Zendesk

Zendesk on the Rise of the Agent System and the New Roles Reshaping Customer Service

In this CX Today interview, Rob Wilkinson speaks with Hannah Deveney, Senior Director, Product Management at Zendesk , about the rise of the agent system and...

Rob Wilkinson · 29 Jul 2026
Gartner to CX Leaders: Stop Treating AI Agents Like Employees
Interview

Gartner to CX Leaders: Stop Treating AI Agents Like Employees

Gartner VP Analyst Kathy Ross explains why managing AI agents like human employees is a costly mistake, and who should own AI oversight.

Rhys Fisher · 22 Jul 2026
Forget the Rulebook: How Self-Learning AI Is Rewriting Contact Center Automation
Sponsored · Omilia

Forget the Rulebook: How Self-Learning AI Is Rewriting Contact Center Automation

In this discussion, Rhys Fisher, Associate Editor at CX Today, sits down with Claudio Rodrigues, Chief Product Officer at Omilia , to dig into one of the mos...

Rhys Fisher · 22 Jul 2026
CCW 2026: From Crisis Moments to Contained: easyJet's Contact Center Transformation with Microsoft
Sponsored · Microsoft

CCW 2026: From Crisis Moments to Contained: easyJet's Contact Center Transformation with Microsoft

 A packed Academy Ballroom at Caesars Forum. Thousands of contact center leaders on their feet. And a conversation about what AI-first service actually look...

Rob Scott · 20 Jul 2026
Valoir Warns CX Leaders: AI Ambition Can Backfire Fast
Interview

Valoir Warns CX Leaders: AI Ambition Can Backfire Fast

Rebecca Wettemann of Valoir joins CX Today to discuss AI in customer experience, from data challenges and workforce change to trust, governance, and scaling beyond pilots.

Rob Wilkinson · 14 Jul 2026
Your Contact Center AI is Failing - And You Probably Built it That Way
Sponsored · Omilia

Your Contact Center AI is Failing - And You Probably Built it That Way

In this CX Today discussion, host and Associate Editor Rhys Fisher sits down with Claudio Rodrigues, Chief Product Officer at Omilia , to cut through the AI ...

Rhys Fisher · 14 Jul 2026
Stop Calling It a Chatbot: Rewriting the Rules of Virtual Agent AI
Sponsored · Diabolocom

Stop Calling It a Chatbot: Rewriting the Rules of Virtual Agent AI

Host Rhys Fisher, Associate Editor at CX Today, sits down with Tom Azernour, AI Product Manager at Diabolocom , to unpack why the virtual agent category is l...

Rhys Fisher · 8 Jul 2026
What Does an AI-Native Contact Center Actually Look Like? Zoom CX Made the Case at CCW 2026
Sponsored · Zoom

What Does an AI-Native Contact Center Actually Look Like? Zoom CX Made the Case at CCW 2026

What is an AI-Native Contact Center? Architecture vs Add-Ons An AI-native contact center is one where AI is built into the core architecture from the ground ...

Rob Scott · 1 Jul 2026
CCW 2026: The CCW Panel That Changed How I Think About AI Powered CX. Here Is What They Said
Sponsored · Amazon; AWS (Amazon Web Services); AWS (Amazon Connect); AWS Amazon Connect Customer

CCW 2026: The CCW Panel That Changed How I Think About AI Powered CX. Here Is What They Said

Rob Scott sits down with Pasquale DeMaio (VP, Amazon Connect Customer) , Deepak Nair (SVP, AI Transformation, Citizens Bank) , and Justin Robbins (Founder an...

Rob Scott · 1 Jul 2026
From Reactive to Agentic: What an AI Native Contact Centre Actually Looks Like
Sponsored · Zendesk

From Reactive to Agentic: What an AI Native Contact Centre Actually Looks Like

In this CX Today interview, Rob Wilkinson speaks with Jonathan Barouch, GM of Contact Center at Zendesk , about what “AI-native” and “agentic” actually mean ...

Rob Wilkinson · 29 Jun 2026
Datamark’s Playbook for Real-Time CX Changes
Interview

Datamark’s Playbook for Real-Time CX Changes

Ali Karim, VP of Solutions at Datamark, explains how to shift from static journey maps to dynamic customer journeys, plus AI adoption tips and CX metrics that matter.Copy messageFork chatDelete messageRegenerate responseEdit as PageGood response

Rob Wilkinson · 26 Jun 2026
CCW 2026: Is AI Making Customer Experience Better - or Just Cheaper?
Sponsored · Diabolocom

CCW 2026: Is AI Making Customer Experience Better - or Just Cheaper?

Rob Scott, Publisher at CX Today , sits down with Jeremie Abou, Sales Lead at Diabolocom , on the floor of CCW Las Vegas to ask the question the industry kee...

Rob Scott · 25 Jun 2026
Contact Center AI Is Only as Good as the Data Behind It – So Why Are We Ignoring the Data?
Sponsored · SuccessKPI

Contact Center AI Is Only as Good as the Data Behind It – So Why Are We Ignoring the Data?

 Rhys Fisher, Associate Editor at CX Today , sits down with Dave Rennyson, CEO of SuccessKPI , to tackle one of the most pressing yet underexplored challeng...

Rhys Fisher · 25 Jun 2026
Five9 Explains How Human-in-the-Loop AI Drives Better CX Outcomes
Sponsored · Five9

Five9 Explains How Human-in-the-Loop AI Drives Better CX Outcomes

In this CX Today interview, Nicole Willing speaks with Jonathan Rosenberg, Chief Technology Officer at Five9 , about the role of human-in-the-loop design in ...

Nicole Willing · 24 Jun 2026
The AI Shutdown No One Saw Coming and What Enterprises Must Do Before the Next One
Interview

The AI Shutdown No One Saw Coming and What Enterprises Must Do Before the Next One

How the Mythos model ban is forcing enterprises to rethink AI resilience, vulnerability management, and autonomous security remediation.

Francesca Roche · 23 Jun 2026
Salesforce's $3.6B Fin Grab: Smart Power Move or Integration Gamble?
Interview

Salesforce's $3.6B Fin Grab: Smart Power Move or Integration Gamble?

Simon Leyland and Zeus Kerravala on why the Salesforce-Fin deal reshapes the entire AI customer experience market.

Rhys Fisher · 22 Jun 2026
How AI Voice Ordering Is Freeing Restaurant Staff to Actually Do Hospitality
Interview

How AI Voice Ordering Is Freeing Restaurant Staff to Actually Do Hospitality

What does the future of restaurant service look like when the technology becomes invisible? Speaking with Andy Grindstaff, Director of Enterprise Restaurant ...

Francesca Roche · 18 Jun 2026
Aithos Finds Every Major AI Model Fails EU Legal Checks: Why CX Teams May Own the Next Fine
News

Aithos Finds Every Major AI Model Fails EU Legal Checks: Why CX Teams May Own the Next Fine

Nadia Kadhim of Aithos explains why leading AI models are failing compliance checks and what CX leaders must do before deploying agents.

Nicole Willing · 11 Jun 2026
Salesforce Agentforce Heats Up the Consolidation Fight, UJET Says It Could Backfire
Interview

Salesforce Agentforce Heats Up the Consolidation Fight, UJET Says It Could Backfire

UJET's Baker Johnson argues that Salesforce's Agentforce contact center push risks deepening vendor lock-in rather than solving it.

Rob Wilkinson · 11 Jun 2026
Legacy CRM Wasn’t Built for AI: The Case for a New Stack
Interview

Legacy CRM Wasn’t Built for AI: The Case for a New Stack

Jason Eubanks, Co-Founder and CEO of Aurasell, on why legacy CRM systems may struggle with agentic AI and what CX leaders should ask vendors.

Nicole Willing · 5 Jun 2026
Kore.ai’s Raj Koneru Reveals the Multi-Agent CX Shift Leaders Can’t Ignore
Interview

Kore.ai’s Raj Koneru Reveals the Multi-Agent CX Shift Leaders Can’t Ignore

Raj Koneru, Founder and CEO at Kore.ai, explains why multi-agent AI is the next phase of CX, and what leaders need for governance, observability, and real ROI.

Rob Wilkinson · 4 Jun 2026
Your Board Wants ROI in Six Months - Your Contact Center Needs Eighteen
Sponsored · Salesforce

Your Board Wants ROI in Six Months - Your Contact Center Needs Eighteen

Is your board expecting AI ROI in six months while your contact centre needs eighteen? You're not alone — and that gap is producing some genuinely bad decisi...

Rob Scott · 3 Jun 2026
Cisco: The AI Chatbot Era Is Dead – Here's What Comes Next
Interview

Cisco: The AI Chatbot Era Is Dead – Here's What Comes Next

At Cisco Live 2026, Cisco pulled back the curtain on a suite of AI-native tools designed to help organizations orchestrate, secure, and manage a blended work...

Rhys Fisher · 2 Jun 2026
Why Bad AI Rollouts Break Customer Trust
Interview

Why Bad AI Rollouts Break Customer Trust

Dr. Ben Granger of Qualtrics joins CX Today to discuss AI trust, human-centered adoption, and how CX leaders can build confidence in AI.

Nicole Willing · 29 May 2026
Is the U.K. Losing the AI Agent Race? The Deployment Gap Leaders Need to Close
Interview

Is the U.K. Losing the AI Agent Race? The Deployment Gap Leaders Need to Close

Russell Tilsed, U.K. VP at RingCentral, explains why U.K. firms lag on agentic AI adoption and how to move from pilots to productivity.

Nicole Willing · 28 May 2026
Two Lanes, One Outcome: Designing Dual Paths for Humans and AI
Sponsored · TTEC Digital

Two Lanes, One Outcome: Designing Dual Paths for Humans and AI

In this CX Today interview, Carrie Brough, Director of Strategy and Ops for TTEC Digital EMEA, argues that a single CX model is fast becoming a liability. Br...

Nicole Willing · 28 May 2026
Keep Your Contact Center AI Stack Flexible Without Vendor Lock In
Sponsored · Content Guru

Keep Your Contact Center AI Stack Flexible Without Vendor Lock In

In this CX Today interview, Nicole Willing speaks with Rhys Harris, AI Product Director at Content Guru , about what AI lock in actually looks like in practi...

Nicole Willing · 26 May 2026
Supporting Human CX Agents In An AI Era
Interview

Supporting Human CX Agents In An AI Era

Danny Wareham, Founder and Lead Psychologist at Firgun, joins CX Today to discuss how contact center leaders can support agents through AI change, avoid costly adoption failures, and unlock hidden value in their CX data.

Rob Wilkinson · 25 May 2026
Why Non-Linear CX Needs Emotionally Aware AI
Interview

Why Non-Linear CX Needs Emotionally Aware AI

Alorica’s co-CEOs explain how emotionally aware AI and real-time data are reshaping dynamic, non-linear customer journeys.

Nicole Willing · 22 May 2026
Openreach's Brutal Honesty About What it Really Took to Transform CX at National Scale with NiCE
Interview

Openreach's Brutal Honesty About What it Really Took to Transform CX at National Scale with NiCE

Openreach's NPS was below zero. Missed appointments were rife. Here's how NiCE Cognigy's proactive AI agents turned that around.

Rhys Fisher · 21 May 2026
AI Handoffs Are Breaking Trust, Concentrix Warns
Interview

AI Handoffs Are Breaking Trust, Concentrix Warns

Craig Cotton, VP at Concentrix, explains why broken AI-to-human handoffs risk customer trust and how CX teams can improve handoff quality.

Nicole Willing · 20 May 2026
CX Leaders Can’t Ignore This Agentic AI Lesson From the Pocket OS Outage
Interview

CX Leaders Can’t Ignore This Agentic AI Lesson From the Pocket OS Outage

Alex Gallego, CEO of Redpanda Data, explains what the Pocket OS outage reveals about agentic AI governance and risks in CX workflows.

Nicole Willing · 15 May 2026
Not Building Trust Before AI Agents Is a Mistake
Sponsored · AWS (Amazon Web Services)

Not Building Trust Before AI Agents Is a Mistake

 Rob Wilkinson sits down with Amazon Connect Customer leaders, Tony Shen and Jeremy Puent, to unpack what slows real deployments down, where things go wrong...

Rob Wilkinson · 13 May 2026
AI Is Breaking Contact Center Security—Are You Ready?
Roundtable

AI Is Breaking Contact Center Security—Are You Ready?

In this CX Today roundtable, security experts explain how AI scales fraud and why risk-based contact center security matters.

Nicole Willing · 12 May 2026
Why Most Enterprise Support Stacks Aren’t Ready for AI Agents
Interview

Why Most Enterprise Support Stacks Aren’t Ready for AI Agents

SearchUnify CTO Vishal Sharma explains why support workflows, knowledge bases, and guardrails must evolve before enterprises deploy AI agents.

Nicole Willing · 8 May 2026
Is Agentforce Contact Center the Fix for CX Fragmentation, or a New Risk Layer?
Interview

Is Agentforce Contact Center the Fix for CX Fragmentation, or a New Risk Layer?

Zeus Kerravala and Dave Michels debate whether Salesforce's Agentforce Contact Center is a genuine step forward for CX or a new layer of risk.

Rob Wilkinson · 8 May 2026
Build or Buy AI Agents? CX Leaders Face a Call, Says 8x8
Interview

Build or Buy AI Agents? CX Leaders Face a Call, Says 8x8

Dhwani Soni, Global VP at 8x8, breaks down why enterprises are choosing custom-built AI agents over off-the-shelf bots in CX.

Nicole Willing · 4 May 2026
Why Retail Leaders Are Ditching Scripted Chatbots for Agentic AI
Interview

Why Retail Leaders Are Ditching Scripted Chatbots for Agentic AI

Agentic AI is pushing retail customer experience beyond the limits of scripted chatbots, and Gilbert Gooijers, Managing Director and Chief Operating Officer ...

Nicole Willing · 1 May 2026
Regal CEO says "The AI Regulation Patchwork Is Holding Innovation Back"
Interview

Regal CEO says "The AI Regulation Patchwork Is Holding Innovation Back"

Regal CEO Alex Levin explains what California’s AI executive order means for customer-facing AI, regulation, transparency, and CX governance.

Francesca Roche · 30 Apr 2026
Hot Takes or Hard Truths? The 2026 AI & CX Reality Check with Transcom
Sponsored · Transcom

Hot Takes or Hard Truths? The 2026 AI & CX Reality Check with Transcom

Everywhere you turn, the conversation about AI and customer experience sounds the same. AI will replace the contact center. Customers don't want to talk to h...

Nicole Willing · 30 Apr 2026
How to Benchmark Readiness Before You Scale GenAI
Sponsored · redk

How to Benchmark Readiness Before You Scale GenAI

  Technology Journalist , Francesca Roche , sits down with Hideki Hashimura, CRM and CX Strategist at redk . With MIT research showing 95% of enterprise Ge...

Francesca Roche · 22 Apr 2026
From Cost Center to Value Creator: The CFO-Ready Playbook
Sponsored · UJET

From Cost Center to Value Creator: The CFO-Ready Playbook

In this CX Today interview, Rob Wilkinson sits down with Matt Clare, VP Product Marketing at UJET , to unpack how CX leaders can translate customer conversat...

Rob Wilkinson · 20 Apr 2026
Real-Time CX Moves Off Dashboards And Onto The Retail Front Line
Interview

Real-Time CX Moves Off Dashboards And Onto The Retail Front Line

In this CX Today interview, Nicole Willing speaks with Michael Zagorsek, Chief Operating Officer at SoundHound AI, about what’s changing and why real-time decisioning is finally becoming practical across channels.

Nicole Willing · 16 Apr 2026
How AI in the Contact Center is Powering Real-Time Insights, Smarter Agents & Better ROI
Interview

How AI in the Contact Center is Powering Real-Time Insights, Smarter Agents & Better ROI

Discover how a unified CX platform uses AI to deliver real-time insights, smarter routing, and personalized customer experiences.

Nicole Willing · 15 Apr 2026
The AI Fix for Vanishing Customer Journeys
Sponsored · Tata Communications

The AI Fix for Vanishing Customer Journeys

Christopher Carey sits down with Gaurav Anand, Global Head of Customer Interaction Suite at Tata Communications , to explore why customer journeys break down...

Christopher Carey · 15 Apr 2026
The Future of Community Platforms: AI, Automation & the Next Evolution
Interview

The Future of Community Platforms: AI, Automation & the Next Evolution

Community platforms have come a long way from siloed, one-off research tools – and the next evolution may be closer than you think.

Francesca Roche · 15 Apr 2026
The 2026 Compliance Survival Guide: Demystifying the EU AI Act
Sponsored · Five9

The 2026 Compliance Survival Guide: Demystifying the EU AI Act

Rob Wilkinson is joined by Steve Blood, VP of Market Intelligence at Five9 , and Martyn Redstone , a consultant specialising in AI regulation. Together, they...

Rob Wilkinson · 14 Apr 2026
How is AI Reshaping CRM & Customer Data Stacks, & How Can Leaders Prove Investments Deliver Value?
Interview

How is AI Reshaping CRM & Customer Data Stacks, & How Can Leaders Prove Investments Deliver Value?

In this roundtable, a panel of CX leaders from ServiceNow, Zendesk, Zoho, Freshworks, and Arion Research join CX Today's Nicole Willing.

Nicole Willing · 14 Apr 2026
CX Metrics In The Age Of AI: Stop Optimising For Speed
Interview

CX Metrics In The Age Of AI: Stop Optimising For Speed

Contact centre metrics are evolving as AI reshapes CX. Experts explain why AHT is declining and what KPIs leaders should prioritise instead.

Rob Wilkinson · 10 Apr 2026
How Cloud Voice AI Is Reviving the Contact Center in 2026
Interview

How Cloud Voice AI Is Reviving the Contact Center in 2026

Explore how voice AI and CCaaS platforms are transforming contact centers through automation and scalable voice infrastructure.

Nicole Willing · 7 Apr 2026
AI Agents, Customer Data & the Law: What CX Leaders Need to Know
Interview

AI Agents, Customer Data & the Law: What CX Leaders Need to Know

View on YouTube . In this interview, Nicole Willing speaks with Kristina Holt, Managing Associate at Foot Anstey , about the legal and privacy implications o...

Nicole Willing · 7 Apr 2026
The Agentic AI Era Has Arrived! AI Agents and Their Role in CX
Sponsored · Content Guru

The Agentic AI Era Has Arrived! AI Agents and Their Role in CX

 The agentic AI era has arrived, and customer experience is leading the charge. But what does that actually mean for enterprises trying to plan, prioritise,...

Nicole Willing · 2 Apr 2026
How AI Agents Will Reshape Customer Engagement on Social Platforms
Interview

How AI Agents Will Reshape Customer Engagement on Social Platforms

View on YouTube . Ravi Surampudi, Senior Manager, GTM at Workday , believes the next big shift in social platforms won’t simply be about more automation — it...

Francesca Roche · 1 Apr 2026