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Trust & Safety

46 stories · 16 in the last 90 daysAll storiesVideo · 9
Is This The End For Influencer Marketing?
Interview

Is This The End For Influencer Marketing?

As consumer scepticism rises, community commerce offers brands a more credible route to customer loyalty than paid endorsements.

Francesca Roche · 22 Sept 2026
The Human Tempo Gap: What Is It And How Can We Overcome It?
Interview

The Human Tempo Gap: What Is It And How Can We Overcome It?

EY’s Patricia Camden explains the human tempo gap and how CX leaders can build trustworthy, customer-controlled AI experiences.

Francesca Roche · 8 Sept 2026
“Trust Is Broken”: Why AI Shopping Must Prove Its Answers
Interview

“Trust Is Broken”: Why AI Shopping Must Prove Its Answers

Learn how trusted data, retrieval controls, and human handoffs can help commerce teams build more reliable AI shopping experiences.

Francesca Roche · 25 Aug 2026
The Human Tempo Gap: When AI Moves Too Fast
Interview

The Human Tempo Gap: When AI Moves Too Fast

Explore how the human tempo gap can affect AI customer experiences, trust, personalization, and customer control in high-stakes moments.

Francesca Roche · 19 Aug 2026
Your Shoppers Are Rethinking Fast Fashion, What Now?
Interview

Your Shoppers Are Rethinking Fast Fashion, What Now?

Retail shoppers demand quality and easy recovery when issues arise. Explore the CX changes brands need to make.

Francesca Roche · 4 Aug 2026
How to Stop Your Sales Teams From Hurting CX
Interview

How to Stop Your Sales Teams From Hurting CX

Find out why improving seller behavior could help organizations build stronger customer relationships from day one.

Francesca Roche · 29 Jul 2026
The Agentforce Sales Lessons Every Enterprise Needs
Interview

The Agentforce Sales Lessons Every Enterprise Needs

Salesforce shares how Agentforce Sales is helping enterprises understand what AI agents need to succeed in sales.

Francesca Roche · 27 Jul 2026
Why Faster Refunds Can Backfire Without Smarter Fraud Controls
Interview

Why Faster Refunds Can Backfire Without Smarter Fraud Controls

How behaviour-based decisioning and machine learning are helping retailers close the gap on returns fraud prevention.

Francesca Roche · 11 Jun 2026
As AI Agents Enter Customer Journeys, Enterprises Must Rethink Fraud and Identity
Interview

As AI Agents Enter Customer Journeys, Enterprises Must Rethink Fraud and Identity

Mary Ann Miller of Prove explains how AI agents are reshaping fraud and digital trust as enterprises rethink security in customer journeys.

Nicole Willing · 24 Mar 2026