Customer experience isn’t a job title, a department, or a project to check off a list.
Instead, the reality customers feel is the result of promises made by sales, marketing, and product, and whether the organization actually delivers on them.
While customers may not like previous-generation bots, doom loops, and long holds, their frustration doesn’t often originate at the helpdesk or contact center. It begins upstream, where misaligned teams, blind spots, and broken commitments quietly set the stage for failure.
For those working in customer experience, ignoring the connections to sales, marketing, and product means only seeing part of the picture. True customer experience emerges when every part of the organization aligns and delivers together.
CXUnifiers 2025 is the event that brings together CX teams to do precisely that.
Welcome to CXUnifiers 2025
Attendees will converge on Nashville, Tennessee, over three days from September 29 to October 1, 2025.
The theme, “Reimagine Extraordinary,” calls on leaders from across the CX space to work together, challenge the status quo, eliminate silos, and raise the standard for every customer interaction.
The agenda for Sprinklr’s CXUnifiers 2025 aims to present the strategies, insights, and innovations that enterprise leaders need to unify disconnected functions and succeed in the next era of customer experience.
Participants can expect access to:
- Sprinklr’s latest customer experience innovations
- Hands-on workshops and executive roundtables
- Real-world case studies from global brands
The speaker lineup features thought leaders, tech innovators, and CX trailblazers from the world’s most recognized brands, including:
- Rory Read, President & CEO at Sprinklr
- Heather Garboden, Chief Customer Officer at American Airlines
- Chris Gantenbein, Senior Director Digital Experience Capabilities at Coca-Cola
- Madison Leupp, Sr. Manager, Care Engagement at Adobe
- Kristina Prickett, Director of Community Management & Engagement at Ogilvy
Why Attend CXUnifiers 2025?
Keynote presentations will cover the most pressing concerns for industry professionals, such as converging the CX ecosystem, human-AI collaboration, and the future of customer engagement.