Snowflake on CX Today
10 stories · 4 in 2026 · 0 in the last 90 days · 0 sponsored
CX Today coverage mentioning Snowflake, newest first. Sponsored work is identified clearly on each story.
Informatica from Salesforce Goes Headless Across Google Cloud, Snowflake, and Databricks
Informatica's headless integrations with Google Cloud, Snowflake, and Databricks bring governed customer data into AI agent workflows.
Rhys Fisher · 3 min read · 21 May 2026
Capita and Snowflake Target Real-Time CX Intelligence for Contact Centers
Capita partners with Snowflake to deliver real-time CX insights for contact centers, aiming to replace dashboard sprawl with faster decision-making.
Rob Wilkinson · 3 min read · 4 Mar 2026
EU AI Act: Why The 2026 Reckoning for CX Is Global
It is February 2026. The year of experimentation is over, and the year of enforcement has begun. For the last two years, Customer Experience (CX) leaders hav...
Rob Wilkinson · 7 min read · 5 Feb 2026
Agentic AI Observability: Why Copilots Are Stalling and Agents Are Taking Over
While copilots typically assist a user inside a workflow, agentic systems aim to complete the workflow - according to analyst Tim Banting.
Sean Nolan · 5 min read · 21 Jan 2026
Snowflake and Anthropic sign $200MN Deal to Advance Agentic AI for Enterprise Data
The $200MN partnership brings Claude-powered AI agents to Snowflake Cortex AI, enabling enterprises to enhance customer experience.
Nicole Willing · 3 min read · 4 Dec 2025
NiCE Taps Snowflake to Spread Customer Data Across the Enterprise
NiCE has partnered with Snowflake to democratize customer service data. Announced at NiCE Interactions 2025, the collaboration centers on Snowflake Secure Da...
Charlie Mitchell · 3 min read · 16 Jun 2025
The U.S. Government Steps In to Support Zoom, Twilio, and Others After The Silicon Valley Bank Collapses
The Silicon Valley Bank collapsed on March 10 after it failed to drum up fresh capital. Its fall became the second biggest bank collapse in U.S. history, wit...
Charlie Mitchell · 3 min read · 14 Mar 2023
Big CX News from Calabrio, Gartner, Dialpad, and Snowflake
From retirements to new integrated apps in a marketplace, here are some extracts from our most popular news stories over the last seven days. Thomas Goodmans...
Ryan Smith · 4 min read · 23 Jan 2023
Snowflake X SnowConvert Merger Accelerates Cloud-Data Migrations
This Thursday, Data Cloud service providers Snowflake acquired SnowConvert by Mobilize.Net to integrate the latter's database migration tools into its Cloud ...
Rory Greener · 2 min read · 20 Jan 2023
Salesforce Expands Partnership with Snowflake
Salesforce has joined forces with Snowflake to offer “zero-copy” data sharing capabilities, which enable customers to get more insights from their data. Cust...
Sandra Radlovački · 2 min read · 16 Sept 2022