ZoomInfo has announced it intends to acquire Chorus.AI for $575 million.
While Chrous.ai works as a conversational sales intelligence tool, ZoomInfo is mostly known for providing information about customers, with the deal expected to boost the company’s platform significantly.
ZoomInfo said in a statement that “The company sees an opportunity to bring together different parts of the sales process in a single platform by "combining ZoomInfo’s historic top-of-the-funnel strength with insights driven from the middle of the funnel in the customer conversations that Chorus captures”.
ZoomInfo CEO and founder Henry Schuck added in a blog post announcing the deal: "With Chorus, the entire organization can make better decisions by surfacing insights and analytics that you would only get if you sat in on every sales or customer success call.”
Ahead of the transaction, ZoomInfo was valued at just under $21 billion.