Vonage has added new video capabilities and integrations to its conversational commerce application Jumper.ai to offer a more engaging retail experience.
Yash Kotak, Senior Director, Product Management at Vonage and Founder of Jumper.ai, said: "The video capabilities added to Jumper.ai, Vonage's Conversational Commerce application, will enhance interactions between brands and consumers across the full spectrum of customer engagement points."
"Vonage continues to innovate to meet customers' evolving needs, with embedded commerce capabilities to drive more engaging, personalized experiences from anywhere, on any channel."
The new app enhancement lets brands invite customers to a live video interaction with an in-store associate or customer service agent and engage in a more personal conversation.
By using Vonage Video Express, agents can initiate a face-to-face video while messaging with the customer.