Twilio, the leading cloud communications platform, announced the successful completion of its previously announced acquisition of Zipwhip, a trusted partner to carriers and a leading provider of toll-free messaging in the United States. The acquisition is valued at approximately $850 million.
Simon Khalaf, SVP and general manager of the Twilio Communications Platform, said:
"Today’s digital economy has every business evaluating the best ways to interact with their customers. Across every industry, Twilio sees messaging as an increasingly popular, trusted, and effective way to engage.”
“We’re very excited to make Zipwhip a part of the Twilio team and to leverage our combined messaging expertise across all channels to offer businesses of all sizes the most robust suite of messaging offerings.”
Going forward, Zipwhip will operate as part of Twilio’s Communications Platform Unit with John Lauer, current CEO of Zipwhip, reporting to Simon Khalaf.
John Lauer, CEO and co-founder of Zipwhip, said: “Customers have made it clear that messaging is a preferred channel for communicating with brands.”