Sprinklr has announced the launch of its three new AI-powered innovations: Sprinklr Copilot, Sprinklr AI Agents, and Enhanced Customer Feedback Management.
Sprinklr believes the solutions will help meet the expectations of its hyper-connected customers, who are increasing their demand for AI-native solutions.
Rory Read, President and CEO at Sprinklr, emphasized the customer demand in CX, detailing how "they expect brands to meet them where they are, with context, speed, and insight.
Our platform is built to help brands lead in this new era of engagement, connecting with their audiences in a bold, differentiated way.
But how will these new innovations achieve this?
1. Sprinklr Copilot
The first innovation is an AI-powered companion designed for customer-facing teams, providing real-time assistance across all product suites.
Examples of assistance include interacting with dashboards through conversation, providing insights, answering questions such as ‘Tell me what failed last week?’, and actively monitoring critical systems and workflows to inform of any spikes or anomalies.
By addressing frequent customer-facing team-based challenges, Sprinklr Copilot will allow for higher levels of productivity.
Sprinklr claims trustworthiness in the product, with every AI response explainable and backed up with citations.
2. Sprinklr AI Agents
The second innovation is the autonomous AI agents that support decision-making, automating repetitive tasks and boosting engagement.
Unlike similar AI solutions on the market, Sprinklr AI agents are natively built into the platform, and can intrinsically enable the platform’s data models, journey vocabulary, and embedded AI capabilities to personalize customer experiences more clearly than an external agent.
The AI Agents are also omnichannel-ready, with the ability to retain information from voice, chat, email, and social without repeating itself.
The innovation is grounded into the business itself, with seamless integration into office workflows, rules, enterprise data and guardrails with a focus on governance and security.
3. Customer Feedback Management (CFM)
The third innovation uses enhanced capabilities to renovate and simplify customer feedback management, using one unified AI-native platform.
