Salesforce has launched Slack GPT to increase business productivity by leveraging CRM and conversational data.
The new conversational AI technology adds AI features into Slack, generative AI app integrations, and the ability to utilise customer insights via the Customer 360 and Data Cloud.
The arrival of Slack GPT follows shortly after the release of Salesforce’s Einstein GPT, which goes a step further than Einstein AI to provide agent-assist innovations within the Service Cloud application.
Lidiane Jones, CEO of Slack, said: “Generative AI has enormous potential to redefine how work is done and unlock significant business productivity.
“The real power of this technology is when AI can analyse and act on the most valuable data from a company's most trusted resource — its own internal knowledge.
“Slack GPT is the conversational AI platform of the future, helping customers easily tap into trusted customer data and essential employee knowledge so they can work smarter and make decisions faster.”
Introducing Slack GPT
Slack GPT provides intelligence for automations, conversations, and shared knowledge in Slack.
Native AI built into Slack will seamlessly introduce AI into the user experience, enabling customers to work, learn, and communicate better. AI-powered writing assistance and conversation summaries, for example, will be accessible from within Slack.
Slack’s new AI platform release allows customers to create no-code workflows and integrate large language models (LLMs) of their choice, such as ChatGPT or Anthropic’s Claude.
Custom integration can be built alongside Slack’s developer community boasting over 4,000 ChatGPT custom applications for Slack, which have been created since the integration’s announcement in March.
The Salesforce Platform for Slack developer platform was released last year, enabling new workflows to operate between Slack and Customer 360 apps.
Slack GPT can be used to summarise conversations and huddles. It also has AI assistance built into Slack’s message composer and canvas, allowing users to create and hone content.
Einstein GPT will soon be available on Slack’s Customer 360 integrated CRM platform, providing actionable customer insights to gain a valuable understanding of customers.




