Qualtrics XM announced that it is going to hire 1,000 new staff in Europe, as the online survey specialist looks to increase its presence across Europe, the Middle East, and Africa.
The Utah-based firm said it plans to double the size of its regional headquarters in Dublin in early 2022, with hires being completed by 2024. Qualtrics already employs 300 staff in the Irish capital, with this EMEA investment now set to take that total up to around 650 by the target date. The other hires will take place in London, Paris, Munich, Amsterdam, and Krakow.
The announcement follows an increase in demand for Qualtrics’ services, as the COVID-19 pandemic has fuelled a surge in people working remotely. Additionally, the company says it’s becoming harder to satisfy customers and staff alike.
Qualtrics CEO Zig Serafin told Reuters:
"Switching costs have never been lower to move from one organisation that you do business with to another - it's often within one click. As a result, every leader is figuring out how to keep employees and how to find new customers - and keep the customers that they have."
The firm offers an “experience management” platform, which is designed to enable clients to address concerns expressed by both customers and staff in real time.