IBM has teamed up with Pandora to help the jeweller transform and scale its global omni-channel e-commerce capabilities with IBM Sterling Order Management.
Pandora, one of the world's largest jewellery brands, doubled its online sales in 2020 and is now leading the jewellery industry with improved real-time inventory visibility to better manage growing demand.
Pandora's focus on innovating new customer experiences included using IBM Sterling Order Management to help to increase the company's supply chain resiliency and business agility, and better mitigate disruptions and risk.
By automating more of their order orchestration across channels, they also have opportunity to improve the sustainability and resiliency of their supply chain operations with more efficient delivery.
Jim Cruickshank, VP of Digital Development & Retail Technology, Pandora, said: "Over the past couple of years, Pandora has made significant investments in digital capabilities and data, and we have consolidated, simplified and modernized the technology stack to bring digital and store technology closer together and closer to the customer.
"Our mission is about creating a personal experience and we've instituted massive platform changes with IBM Sterling and Salesforce to enable new digital-first capabilities that are much more individualized, localized and connected across channels and markets."
Pandora's entry into e-commerce over the last six years most recently led them to consolidate legacy technologies while deploying the new order management solution across its key markets.
Using IBM Sterling Order Management as its backend for omnichannel fulfilment and Salesforce Commerce Cloud for e-commerce, Pandora created a seamless shopping experience across channels. By automating order orchestration processes, store associates and virtual customer service representatives are able to have an end-to-end view across inventory, order and delivery status to help meet consumer expectations.