OpenAI has launched its GPT Store, a library of ChatGPT-powered bots – or “custom GPTs” - that developers have designed to perform particular tasks.
Already, OpenAI offers custom GPTs via its paid ChatGPT Plus service. However, the store also allows citizen developers to build, market, and monetize their own GPTs, which will – in theory – improve the more people use them.
As developers build these, they may "hard code" the GPT to have a particular personality and perform specific tasks within various applications.
Some of those already available on the store include GPTs that design presentations and social posts in Canva, suggest personalized trail recommendations in AllTrails, and search and synthesize results from 200MN academic papers with Consensus.
Yet, there are many more. Indeed, OpenAI suggests that users have already created three million custom versions of ChatGPT over the past two months.
Meanwhile, the company noted that it will spotlight "useful" GPT bots within the store every week.
What does the GPT Store Mean for Contact Centers?
In the future, OpenAI’s recommended bots may include custom GPTs for contact centers.
There are already several such non-endorsed GPTs, as the following screenshot suggests.

Currently, they seem little more than domain-specific knowledge bases – not actionable GPTs that will generate useful content inside popular customer service applications.
Some may suggest that could be what’s to come, as custom GPTs may help to automate various contact center tasks within popular customer service applications.
Yet, the providers of the apps will likely get there first. So, the store isn’t likely to have a significant impact on the space – especially in the short term.
Also, remember that contact centers aren’t environments where businesses can throw new innovations at the wall and see what sticks. Everything requires meticulous planning, and most brands will only work with trusted tech providers, not random citizen developers.

