King Power Corporation has seen a 30 percent reduction in its operational costs following its integration of 8x8’s SMS API into its e-commerce platform.
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One of the largest duty-free retailers in the world, King Power, chose 8x8 to enhance its e-commerce operations through improved customer experiences and employee communications, as well as to take advantage of its scalable and ‘cost-effective’ support.
8x8’s SMS API enables companies to reach customers anywhere and anytime with automatic notifications, reminders, alerts, and one-time passwords.
Boonthavee Jarudomrongsak, VP of Digital Delivery Management at King Power Corporation, commented on the results of its integration of 8x8: “King Power Corporation currently sends SMS messages to over 850,000 customers annually.
“With 8x8, we are able to provide our customers with an elevated e-commerce experience they want and have come to expect from King Power Corporation, both on our website and the app.”
8x8 SMS API
The 8x8 SMS API has reportedly led to improvements in King Power’s delivery rates and e-commerce platform through streamlined order processing, effective SMS notifications, and its customer verification technology.
According to 8x8’s website, SMS messaging is the “most trusted communication source available”. It claims that the communication channel has a 98 percent open-rate, making it the best way to keep customers updated.
8x8 offers SMS solutions via its own SMS gateway that lets you rapidly send and receive messages.
SMS, voice, video, and messaging apps can be found within the 8x8 CPaaS platform to strengthen business communications and customer experiences.
In turn, 8x8 CPaaS falls under its broader ‘XCaaS’ platform offering that includes an integrated cloud contact centre and a unified communications platform.