Invoca has announced the launch of Lost Sales Recovery, a new solution that spots missed sales conversion opportunities that occur when high-intent callers fail to reach a live agent due to hanging up or voicemail.
The solution helps businesses recapture revenue from missed calls and make visible the entire digital-to-phone call journey that leads to unanswered high-intent calls. The insights from these calls can be used to call back or schedule a digital incentive before the customer calls a competitor.
For callers that don't need an immediate response, unanswered calls data can also uncover and help diagnose when, where, and why calls are not being answered, identifying staffing issues, confusing IVR experiences, or malfunctioning equipment.
Invoca says Lost Sales Recovery can dramatically improve performance for sales leaders, marketing leaders, and businesses with multiple locations or franchises. It allows sales leaders to quickly see and act on real-time unanswered sales call alerts across every location.
Gregg Johnson, CEO at Invoca, said: "For many businesses, revenue growth is tied directly to the experience they provide callers."
"Phone calls are moments of truth that determine whether or not the caller converts to a customer or appointment, so it's critical for businesses to understand when their locations and call centers aren't answering calls. Invoca enables marketing and sales teams to detect, diagnose, and correct call handling issues negatively impacting conversion rates and revenue."
The solution makes it easier for businesses with multiple locations or franchises to achieve new transparency of how many calls are unanswered in every location, as well as automatically route rules-based call routing.