Short, checked, cited where we can. The announcements, the moves and the things worth a look.
Follow @cxtodaynewsWalmart CEO John Furner said the retailer will not use AI or customer data to set individual prices, stating, “We price the product, not the person.” The company says customer information will be used to improve service and recommendations, not to charge shoppers more.
Amazon Connect Customer now lets administrators store up to 20,000 values per data table and use those tables to define contact center settings such as operating hours, escalation rules, AI agent prompts and queue assignments. Business teams can update reference data themselves, export and move tables, and load data from external systems.
Forrester’s Q3 2026 Wave on customer journey orchestration platforms named Adobe, Alterian, and CSG as Leaders. Salesforce, Genesys, Engage Hub, and inQuba were Strong Performers, while Medallia and Quantum Metric were listed as Contenders. The evaluation covered journey intelligence, real-time decisioning, cross-channel continuity, AI governance, simulation, and business-impact measurement.
Lola combines travel, dining, events, and activity discovery with real-time availability, pricing, and direct booking. It also retains member preferences such as loyalty programs, seat choices, neighborhoods, cuisines, and budgets to turn recommendations into completed bookings.
The NHL will use Adobe Experience Platform, Journey Optimizer, GenStudio, Express, and Firefly to personalize fan experiences across web, app, email, social, advertising, and in-arena channels. The partnership is designed to support the league’s global growth across 147 countries with real-time insight and localized content.
Zoom has announced an integration with Muse that brings meeting intelligence into the app via the Zoom MCP server. Users can search Zoom Meetings and My Notes, retrieve summaries and key takeaways, schedule new meetings, and act on next steps without leaving Muse.
Gartner says 70% of enterprises will abandon agentic AI built by vendor forward-deployed engineering by 2028, citing soaring costs and difficulty evolving it independently. It advises software engineering leaders to treat FDE as a delivery model and follow three phases: before signing, during the engagement, and at exit.
NVIDIA has launched the Open Agent Safety Platform, combining OpenShell runtime software with Sentry, a hardware-based monitoring design. The system is meant to set enforceable boundaries outside the model itself, with OpenShell tracing actions and Sentry quarantining agents that breach limits within milliseconds.
Metcash is bringing Coveo’s generative AI conversational search to its B2B retailer portal, creating a faster, more intuitive support experience for independent retailers. Natural-language answers will help customers resolve routine questions independently, while shared AI guidance equips service teams to deliver more relevant, efficient assistance.
LeapXpert and Carahsoft are partnering to give public-sector agencies greater governed access to WhatsApp, Signal, iMessage and SMS. The platform captures and archives conversations in real time, helping agencies meet compliance obligations while enabling civil servants to communicate with constituents through popular public channels.
In Brief runs on tips. A good nugget is short and specific — a launch, a hire, a funding round, a number, a neat find worth a look — and it lands best with a source link so we can check it and cite it. We read everything and curate what runs; nothing publishes automatically.
File it at the news desk →@cxtodaynews on X ↗Primary source · date · number · named spokesperson. Two of the four and we will usually run it.
