Short, checked, cited where we can. The announcements, the moves and the things worth a look.
Follow @cxtodaynewsNavatar has introduced bidirectional Model Context Protocol (MCP) connectivity between Claude and its Salesforce-based CRM, enabling private equity and M&A professionals to move research and deal activity between the two platforms. Users can retrieve updated CRM information within Claude, then transfer selected findings, update deal stages and create follow-up tasks in Navatar.
Zoom Workplace subscribers in Canada can now pay in full or split the cost into four interest-free installments through Klarna. The expansion extends an existing arrangement already live in the US, UK and Europe, adding flexible payment options to a business software subscription.
Robert Downey Jr. is stepping into a new role as honorary Chief Customer Experience Officer (CCEO) at SPECS, the augmented reality glasses venture of Snap, giving Tony Stark fans a chance to see Iron Man’s tech ambitions come into focus. Whether Downey Jr. can bring a little Stark-level innovation to customer experience remains to be seen.
Databricks has launched CustomerLake Campaign Agents in beta, enabling marketers to build audiences, personalize experiences, and run campaigns using AI agents. Early users include HP, Getnet by Santander, Zé Delivery, Wine.com, and Philadelphia Union. CustomerLake combines customer data, AI models, and agents within the Databricks lakehouse, supporting continuous, real-time campaigns that adapt to customer behavior.
Salesforce has entered into a definitive agreement to buy customer engagement platform Braze for about $5.66 billion in enterprise value. Braze will add real-time engagement and AI decisioning capabilities to Salesforce’s architecture, with the deal valuing Braze Class A shares at $47.50 in cash each.
Google said a power event in its Europe-west2 cloud region caused errors and intermittent network failures, affecting services including Revolut and court video links. By early afternoon on Tuesday, it said most workloads were recovering, while some businesses reported ongoing disruption.
Kit answers from customer data, internal documentation and ChurnZero’s Knowledge Base to help customer growth teams act on account insights. It can create tasks, draft personalized outreach and save account lists as dynamic segments, while working within existing permissions and review controls.
JustAI has launched a full-stack agentic marketing platform that combines CRM, orchestration, creative, delivery infrastructure and measurement in one AI-native system. The company says its agents build and test one-to-one campaigns against revenue goals, with customers including Coursera, Pinterest, Airtable and Lemonade.
A Google Cloud outage affecting its London region has disrupted banking services and a range of other U.K. websites and apps. Revolut reported problems with logins, card payments, transfers and cash withdrawals. According to Down Detector, customers also reported issues with Lloyds Bank, HSBC, Screwfix, DPD and Rightmove, highlighting the impact of enterprises relying on shared cloud infrastructure.
Glance has integrated PayPal’s agentic commerce services to bring real-time product data and native checkout to its AI shopping platform for tens of millions of U.S. consumers. Shoppers can discover products, build a cart and complete purchases without leaving the experience.
In Brief runs on tips. A good nugget is short and specific — a launch, a hire, a funding round, a number, a neat find worth a look — and it lands best with a source link so we can check it and cite it. We read everything and curate what runs; nothing publishes automatically.
File it at the news desk →@cxtodaynews on X ↗Primary source · date · number · named spokesperson. Two of the four and we will usually run it.
