First Orion has partnered with NICE CXone to offer Branded Calling solutions and support STIR/SHAKEN call authentication to NICE CXone enterprise customers.
First Orion says their Branded Calling solutions help in delivering secure, verified outbound phone calls with the caller’s name and the reason for calling. This allows consumers to decide whether or not they want to engage the caller and restores consumers’ trust in their phones.
Jim Womble, EVP of Business Development at First Orion, said:
“This strategic partnership demonstrates how branded calling and STIR/SHAKEN call authentication can transform contact centers and support trusted digital communications.”
“By offering verified, protected outbound calling, NICE CXone is helping its customers create meaningful, trusted connections and exceed their business metrics.”
As the numbers in robo and scam calls have skyrocketed in the last 18 months, consumers are now reluctant to answer calls from unknown numbers. According to the latest First Orion’s report on brand impact, companies that add a branded call experience that engages customers can increase contact, conversion and call resolution rates by nearly 200%.

