Consider the current state of the CCaaS and UCaaS spaces, as per the latest Gartner Magic Quadrants.
NICE, Genesys, and Talkdesk are the leaders for CCaaS.
Microsoft, RingCentral, Zoom, Cisco, and 8x8 are the leaders for UCaaS.
Across these reports, no single vendor is a leader in both markets – despite a prolonged push to pull these technologies together.
Some are relatively close, including the likes of Cisco and 8x8.
Nevertheless, this status quo highlights how brands wanting to converge CCaaS and UCaaS with a single vendor must accept a "lesser" solution in one of those areas.
The alternative is for brands to cobble together best-of-breed solutions. Enter Bandwidth Maestro.
Bandwidth Releases Its Maestro Solution
Bandwidth has released its Maestro platform, positioning it as the connectivity fabric that allows businesses to bridge the gap between best-of-breed CCaaS and UCaaS tools.
"It’s an entire ecosystem of partners and integrations, pulled together with this key differentiator: a visual builder," said Travis Hinton, Sr. Director of Product Marketing at Bandwidth in conversation with UC Today.
The visual builder includes a drag-and-drop interface that allows businesses to build and customize communication workflows across the two platforms.
Moreover, it also integrates with conversational AI and CPaaS platforms for businesses that wish to pull other capabilities into these workflows and extend them.
One such conversational AI offering is Cognigy – a Magic Quadrant leader in that space.
Yet, as well as bringing all these tools together, Maestro includes machine-learning-based fraud detection, text-to-speech, and speech-to-text tools – all of which are interoperable.