Recent work2 stories
Interview
Why 'Survey Speak' Fails in the Age of Customer Data
As covered in this article , communication skills are absolutely essential in the new age of customer behaviour analysis. I would like to expand on one point...
Maurice Fitzgerald · 18 Jan 2024
Interview
NPS is Still the Best CX Metric we Have! Here's Why....
I have been hearing and reading quite a lot of criticism of NPS recently. Unfortunately, only a minority of what I have heard and read could be considered re...
Maurice Fitzgerald · 6 Dec 2023