Campbell, California-based Integrated cloud communications platform provider 8x8 has announced that its unified communications and contact centre product is the first of its kind to support multinational companies in Mainland China.
8x8’s New Shanghai Data Centre
8x8 partners with telecommunications giant China Mobile to provide global organisations in China cloud phone and customer engagement capabilities, as well as access to local numbers, via 8x8’s new data centre. 8x8’s new China data centre, based in Shanghai, means 8x8 now serves 35 regions worldwide with its connectivity offering.
“In today’s global economy, multinationals need to ensure their offices and employees around the world have access to the same communications, collaboration and customer engagement capabilities as they shift to a hybrid work model,” said Meghan Keough, Global Vice President of Product Marketing at 8x8. “Now organisations operating in China can utilize the industry’s first cloud phone solution to provide cost-effective, enterprise-grade voice quality and reliability, which is critical for meeting employee and customer experience requirements at both a local and international scale.”
New Options for Multinationals
Multinationals in China must overcome challenges such as connecting to China’s Public Switched Telephone Network (PSTN), a problem which the partnership hopes to overcome.
A statement from China Mobile international read: “Multinational companies have traditionally relied upon the combination of costly local-hosted gateways and VPNs to allow China-based offices and employees to communicate inside and outside of China. These solutions caused reliability, security, quality and cost concerns, especially for in-country calling over China’s public telephone network. Our partnership enables 8x8 to offer these organizations a differentiated, fully compliant and high-quality service in China for all of their domestic and international business communications.”